Red Bull is so intent on pushing the limits of man and machine that they've dedicated a series of stunts to the art of breaking unusual world records. The Red Bull Experiment began with Robbie Maddison's football field-long motorcycle jump, and continued with last month's BMX leap by Kevin Robinson. So expectations were high when 20,000 pairs of eyes watched freestyle motocross rider Ronnie Renner launch himself and his KTM off a 25-foot high quarterpipe at California's Santa Monica pier.
The time lapse photo seen here (click to enlarge) reveals the arc of his path, and his sixth attempt (which measured 59 feet, 2 inches) was submitted to the Guinness Book of World Records. Though some might argue the relevance of performing a stunt for the sheer purpose of doing it (like Sir Edmund Hillary's inexplicable motivation for climbing Mount Everest), it's refreshing to see a corporation as interested in adrenaline as they are in their bottom line.
Photo © Garth Milan / Red Bull
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