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Basem Wasef

Harley's Next Stop: India

By August 27, 2009

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Harley-Davidson's North American sales may be in the toilet, but the silver lining of foreign markets is motivating the Motor Company to strengthening their efforts abroad. Announcing today that they're entering the Indian market in 2010, Harley mentions in a press release that India is the second-largest motorcycle market in the world, though sales are dominated by small, inexpensive bikes. "However," the statement continues, "India’s rapidly growing economy, rising middle class and significant investment in construction of new highways have opened the door to leisure motorcycle riding."

There's still uncertainty as to when the U.S. motorcycle market will recover, but with today's announcement from Harley and Kawasaki's recent production move to Thailand, at least there's the more immediate promise of sales salvation abroad.

Related:

  • Harley-Davidson's Better-Than-Expected Earnings: Foreign Markets Offer Silver Lining
  • Harley-Davidson Profit Drops 91%; 1,000 More Layoffs Announced
  • Kawasaki Will Shift Some Motorcycle Production to Thailand, Honda Might Follow Suit
  • Photo © Getty Images; Click to enlarge

    Comments
    August 27, 2009 at 3:37 pm
    (1) Jorge Pullin says:

    They even have a website http://www.harley-davidson.in

    Regards
    Jorge

    August 27, 2009 at 8:49 pm
    (2) Basem Wasef - Motorcycles Guide says:

    Jorge,

    Pretty slick site… I wonder what the prices are like down there.

    August 27, 2009 at 9:58 pm
    (3) Joe says:

    I believe there is a 60% tariff on all exports. Can’t be cheap that’s for sure.

    August 28, 2009 at 11:07 pm
    (4) Scottie says:

    Imports. No country that I know of has levied a tariff on exports.

    August 29, 2009 at 7:23 am
    (5) Joe says:

    Sorry, your right Imports.

    September 4, 2010 at 10:33 am
    (6) Lance says:

    Can not believe that they are doing this, I was a Harley Fan , I will NEVER buy one now…

    June 27, 2012 at 12:59 pm
    (7) Michael says:

    Maybe Harley is planning on selling these to the Indonesian people. Maybe they will boost sales for them. Oh wait, you mean you have to pay people a living wage in order to buy products. Is that why they are moving production out of the US? They hope to sell their products with cheap labor, same price, to US citizens out of work with their credit card. This is part of the mentality that is happening with all companies. Can you say margin compression and deflation? Sorry for the rant.

    July 11, 2012 at 6:41 pm
    (8) Peter Turner says:

    The cheapest bike according to the web site is about NZ$12,28

    July 11, 2012 at 6:42 pm
    (9) Peter says:

    The cheapest bike according to the web site is about NZ$12,628.00

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